National Tyres, a major automotive company in the UK, teamed up with Upsellit to boost user engagement, reduce abandonment rates, and validate the effectiveness of technology partnerships. Their strategy began with a streamlined incentive campaign focused on basket value. Once the impact was confirmed, they aimed to introduce a tiered discount system based on product margins utilizing the product feed.

Download this case study to discover how Upsellit:

  • Offered a seamless campaign launched through the Awin's one-click integration
  • Provided a 6% increase in conversions using control groups
  • Created personalised tiered discounts based on the individual SKU margin of the product
  • Boosted overall revenue 10.1%
  • Provided a 5.1% growth in new customers

Managed Conversion Optimization