The pet products industry spans everyday essentials, food, toys, and products designed to support pets throughout their lives. With pet ownership at a historic high, brands have more opportunities to help owners find the right products for their pets.

• Use small incentives to recover 21% of abandoning shoppers
• Leverage dynamic recommendations to motivate 4% of shoppers to buy more
• Generate a 13% overall campaign conversion rate and $38,000 in overall revenue